Key Partnership Cohley has established strategic partnerships with prominent companies like Klaviyo, Yotpo, and PowerReviews, indicating opportunities for cross-selling services or leveraging these connections to access a similar client base for potential sales collaborations.

Recent Product Launches The recent launch of Cohley Activate on the Shopify app store and its significantly more efficient way to gather product reviews showcase the company's innovation and potential for attracting new clients seeking cutting-edge solutions in content creation and marketing.

Funding Drive With recent capital raises totaling $10M from investors like Active Capital and Right Side Capital, Cohley displays financial stability and readiness for expansion, presenting an opportunity for sales teams to pitch services to a company with extra resources for marketing investments.

Industry Recognition Being in the software development industry with a focus on helping brands generate essential content for digital marketing channels positions Cohley as an industry leader and establishes credibility that can be leveraged by the sales team to attract potential clients seeking expert solutions.

Competitive Landscape Cohley's competitive positioning among similar companies like Mavrck, Influential, and Social Native, with comparable revenue and employee size, presents a chance to target clients looking for proven solutions in content creation and marketing within this bracket.