Insights

Global Expansion BIRKENSTOCK's recent facility expansion in Germany indicates a focus on increasing production capacity, presenting potential opportunities for bulk sales partnerships or supplier agreements with retailers worldwide.

Fashion Collaboration Collaborations with high-end fashion designers like Proenza Schouler open doors for exclusive limited-edition product launches, catering to luxury market segments and boutique retailers seeking unique selling propositions.

Public Listing Impact Following its IPO, Birkenstock's increased visibility and market capitalization could attract new retail partners, distributors, or e-commerce platforms looking to capitalize on the brand's growth trajectory.

Key Personnel Hire The appointment of Tiffany Wu as Managing Director for Greater China showcases Birkenstock's strategic focus on penetrating the lucrative Asian market, offering opportunities for strategic partnerships with local retailers and online marketplaces.

Product Innovation Launching new styles like the Arizona metallic silver edition presents avenues for targeted marketing campaigns, partnerships with department stores, and collaborations with influencers to drive sales and brand visibility.

Similar companies to BIRKENSTOCK

BIRKENSTOCK Tech Stack

BIRKENSTOCK uses 8 technology products and services including QlikView, TYPO3, SuccessFactors, and more. Explore BIRKENSTOCK's tech stack below.

QlikView
Business Intelligence
TYPO3
Content Management System
SuccessFactors
Human Resource Management System
Angular
Javascript Frameworks
Microsoft Azure
Platform As A Service
Node.js
Programming Languages
Google Tag Manager
Tag Management
Animate.css
UI Frameworks

Media & News

BIRKENSTOCK's Email Address Formats

BIRKENSTOCK uses at least 1 format(s):

BIRKENSTOCK Email Formats	Example	Percentage
flast@birkenstock-group.com	JDoe@birkenstock-group.com	90%
first.last@birkenstock-group.com	John.Doe@birkenstock-group.com	9%
lfirst@birkenstock-group.com	DJohn@birkenstock-group.com	0%
firstlast@birkenstock-group.com	JohnDoe@birkenstock-group.com	1%

Frequently Asked Questions

Where is BIRKENSTOCK's headquarters located?

BIRKENSTOCK's main headquarters is located at Halle 11, Im Zollhafen 9 Köln, Nordrhein-Westfalen 50678 DE. The company has employees across 6 continents, including EuropeNorth AmericaAsia.

What is BIRKENSTOCK's stock symbol?

BIRKENSTOCK is a publicly traded company; the company's stock symbol is BIRK.

What is BIRKENSTOCK's official website and social media links?

BIRKENSTOCK's official website is birkenstock-group.com and has social profiles on LinkedIn.

How much revenue does BIRKENSTOCK generate?

As of June 2024, BIRKENSTOCK's annual revenue reached $501B.

What is BIRKENSTOCK's NAICS code?

BIRKENSTOCK's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does BIRKENSTOCK have currently?

As of June 2024, BIRKENSTOCK has approximately 1.7K employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Chief Product Officer: M. B.Chief Financial Officer: B. S.Chief Information Officer: M. V. B.. Explore BIRKENSTOCK's employee directory with LeadIQ.

What industry does BIRKENSTOCK belong to?

BIRKENSTOCK operates in the Retail Apparel and Fashion industry.

What technology does BIRKENSTOCK use?

BIRKENSTOCK's tech stack includes QlikViewTYPO3SuccessFactorsAngularMicrosoft AzureNode.jsGoogle Tag ManagerAnimate.css.

What is BIRKENSTOCK's email format?

BIRKENSTOCK's email format typically follows the pattern of . Find more BIRKENSTOCK email formats with LeadIQ.

When was BIRKENSTOCK founded?

BIRKENSTOCK was founded in 1774.

BIRKENSTOCK

Retail Apparel and FashionNordrhein-Westfalen, Germany5001-10000 Employees

BIRKENSTOCK is the inventor of the footbed and is committed to a clear purpose: foot health. The company's shoemaking tradition can be traced back to 1774. Deeply rooted in orthopedics, the brand stands for superior functionality, the commitment to craftsmanship, uncompromising quality and the promise of an ultimate product experience. The brand transfers this concept of well-being to shoes, sleep systems and natural cosmetics to help make the lives of our customers richer and better.

With 5,500+ employees worldwide, this traditional, sixth-generation family-run business is also one of the German footwear industry’s biggest employers. Manufactured in Germany, BIRKENSTOCK products are sold in more than 100 countries globally.