Size-Inclusive Luxury Fashion 11 Honoré focuses on size-inclusive luxury fashion, allowing more women to experience designer clothing that celebrates their bodies and style. This emphasis on inclusivity presents a unique selling point for attracting diverse clientele seeking premium fashion options.
Partnership Expansion Opportunities Through recent partnerships with The RealReal, Nordstrom, and collaborations with designers like LaQuan Smith, 11 Honoré has shown a strategic approach to expanding its reach. Sales development representatives can explore similar partnerships to tap into new markets and customer segments.
Tech-Driven Retail Experience Utilizing a tech stack comprising AppNexus, Google Analytics, and Mailchimp among others, 11 Honoré leverages technology to enhance its retail experience. Business development professionals can highlight the seamless online shopping experience powered by advanced analytics and marketing tools.
Private Label Expansion The launch of an in-house private label by 11 Honoré signals a focus on brand expansion and exclusivity. Sales teams can capitalize on promoting exclusive products under the private label to attract customers looking for unique and sophisticated fashion offerings.
Market Engagement Through Collaborations Collaborations with influencers like Nicolette Mason and initiatives such as the 'Hand-in-Hand' cooperative show 11 Honoré's commitment to engaging with markets beyond traditional retail. Sales development representatives can leverage such initiatives to build community relationships and drive sales.