Collaboration Opportunities Greetabl has a history of successful collaborations with companies like Bright Cellars Inc., Ironwoodlitho, and Snake Bite Co. Leveraging these partnerships and expanding the network could open doors to new sales opportunities through joint marketing efforts.

Personalized Gift Trend In a market trend where personalized gifts are gaining popularity, Greetabl's unique offering of turning photos into greeting cards that double as gift boxes positions them well to capitalize on this trend. Highlighting the personalization aspect can attract customers seeking special, customized gifts.

Product Diversification Potential With products like the Photo Frame Ornament and collaborations with chocolatiers like Sweeter Cards, Greetabl has shown a commitment to expanding its product range. Exploring new gift options, possibly in partnership with more niche vendors, can cater to diverse customer preferences and drive sales growth.

Tech-Enabled Marketing Utilizing a tech stack that includes Google Ads, Java, and Klaviyo, Greetabl demonstrates a focus on tech-enabled marketing strategies. Leveraging these tools for targeted campaigns, personalized messaging, and optimized customer engagement can enhance sales performance and customer retention.

Competitive Positioning Being in a competitive landscape with similar companies like Pumpkin, SendOutCards, and Paperless Post, Greetabl can differentiate itself by emphasizing its unique value proposition of combining greeting cards with gift boxes. Highlighting this distinctive feature in sales pitches can help in standing out and attracting customers.