Insights

Global Expansion FARM Rio has successfully expanded its presence internationally, opening stores in major cities like New York City, Miami, Los Angeles, Paris, London, and Milan. This global footprint presents significant sales opportunities by tapping into diverse markets and reaching a wider customer base.

Strategic Partnerships The company has established partnerships with renowned brands such as adidas, Starbucks, Levi's, and Havaianas. Leveraging these collaborations, sales development representatives can explore cross-promotional opportunities and co-branded initiatives to drive sales and enhance brand visibility.

Focus on Sustainability With a commitment to sustainability, FARM Rio has planted one million trees across Brazilian biomes and actively engages in reforestation projects. This sustainability focus resonates well with eco-conscious consumers, presenting a unique selling point that can drive sales among environmentally conscious demographics.

Innovative Collections The recent launch of collections like Farm Rio x adidas and collaborations with brands like Sezane and Smiley showcase FARM Rio's innovative approach to fashion. Sales development professionals can capitalize on these fresh and fashion-forward offerings to attract new customers and drive sales through exclusive and limited edition releases.

Omnichannel Strategy By partnering with retailers like Nordstrom and expanding physical store locations, such as the recent opening in London, FARM Rio is implementing a strong omnichannel strategy. This diverse approach, combining online presence and brick-and-mortar stores, presents sales opportunities to engage customers through multiple channels and optimize revenue streams.

FARM Rio Tech Stack

FARM Rio uses 8 technology products and services including Facebook Pixel, Swiper, Klaviyo, and more. Explore FARM Rio's tech stack below.

  • Facebook Pixel
    Analytics
  • Swiper
    Javascript Libraries
  • Klaviyo
    Marketing Automation
  • HTTP/3
    Miscellaneous
  • Microsoft
    Miscellaneous
  • Priority Hints
    Performance
  • Nosto
    Personalization
  • Blue
    Retargeting

Media & News

FARM Rio's Email Address Formats

FARM Rio uses at least 2 format(s):
FARM Rio Email FormatsExamplePercentage
first.last@farmrio.com.brJohn.Doe@farmrio.com.br
48%
filast@farmrio.com.brJoDoe@farmrio.com.br
33%
lastfirst@farmrio.com.brDoeJohn@farmrio.com.br
2%
firstl@farmrio.com.brJohnD@farmrio.com.br
1%
firstla@farmrio.com.brJohnDo@farmrio.com.br
2%
first-l@farmrio.com.brJohn-D@farmrio.com.br
2%
first_last@farmrio.com.brJohn_Doe@farmrio.com.br
1%
lastf@farmrio.com.brDoeJ@farmrio.com.br
1%
f.last@farmrio.com.brJ.Doe@farmrio.com.br
1%
lastfir@farmrio.com.brDoeJoh@farmrio.com.br
1%
firstlas@farmrio.com.brJohnDoe@farmrio.com.br
1%
firlast@farmrio.com.brJohDoe@farmrio.com.br
1%
first.l@farmrio.com.brJohn.D@farmrio.com.br
1%
last_first@farmrio.com.brDoe_John@farmrio.com.br
0%
last.f@farmrio.com.brDoe.J@farmrio.com.br
1%
lfirst@farmrio.com.brDJohn@farmrio.com.br
1%
first.middlelast@farmrio.com.brJohn.MichaelDoe@farmrio.com.br
0%
firstlast@farmrio.com.brJohnDoe@farmrio.com.br
0%
lastfi@farmrio.com.brDoeJo@farmrio.com.br
1%
l.first@farmrio.com.brD.John@farmrio.com.br
0%
first.middle@farmrio.com.brJohn.Michael@farmrio.com.br
1%
first_l@farmrio.com.brJohn_D@farmrio.com.br
0%
fl@farmrio.com.brJD@farmrio.com.br
0%
last@farmrio.com.brDoe@farmrio.com.br
0%
first@farmrio.com.brJohn@farmrio.com.br
1%
flast@farmrio.com.brJDoe@farmrio.com.br
0%
fir.last@farmrio.com.brJoh.Doe@farmrio.com.br
0%
first.last@farmrio.comJohn.Doe@farmrio.com
91%
last@farmrio.comDoe@farmrio.com
5%
first.middle@farmrio.comJohn.Michael@farmrio.com
4%

Frequently Asked Questions

Where is FARM Rio's headquarters located?

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FARM Rio's main headquarters is located at BR. The company has employees across 6 continents, including South AmericaNorth AmericaEurope.

What is FARM Rio's official website and social media links?

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FARM Rio's official website is farmrio.com and has social profiles on LinkedIn.

How much revenue does FARM Rio generate?

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As of June 2024, FARM Rio's annual revenue reached $750M.

What is FARM Rio's NAICS code?

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FARM Rio's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does FARM Rio have currently?

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As of June 2024, FARM Rio has approximately 1.8K employees across 6 continents, including South AmericaNorth AmericaEurope. Key team members include Head Expansao: V. V.Head Of Marketing Farm Rio: D. F.Head De Gente E Gestao | Esg: A. C.. Explore FARM Rio's employee directory with LeadIQ.

What industry does FARM Rio belong to?

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FARM Rio operates in the Retail Apparel and Fashion industry.

What technology does FARM Rio use?

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FARM Rio's tech stack includes Facebook PixelSwiperKlaviyoHTTP/3MicrosoftPriority HintsNostoBlue.

What is FARM Rio's email format?

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FARM Rio's email format typically follows the pattern of . Find more FARM Rio email formats with LeadIQ.

When was FARM Rio founded?

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FARM Rio was founded in 1997.
FARM Rio

FARM Rio

Retail Apparel and FashionBrazil1001-5000 Employees

We’re a collective of creatives from Rio de Janeiro, Brazil, who believe in the existence of happiness. Since 1997, FARM Rio has translated into clothes the carioca spirit with a tropical borogodó that already became its unique signature. The most beloved Brazilian contemporary fashion brand was created by two friends, Kátia Barros and Marcello Bastos, as a small booth in an independent market that would soon become part of Rio’s lifestyle, having over 86 stores across our home country and being one of the important brands that constitute Grupo Soma, Brazil's largest fashion retail group. In 2019, our journey took us abroad. In this bright-new chapter, our prints landed in many places worldwide, starting in the United States with stores in NYC, Miami & Los Angeles, alongside the presence in top retailers, and afterward in Europe with pop-up stores in renowned department stores in Paris, London & Milan such as Le Bon Marché, Liberty, Samaritaine, Rinascente, and Net-A-Porter. Along this way, we’ve partnered with iconic brands like Adidas, Starbucks®, Levi’s®, Havaianas, and Smiley®. 

In more than 25 years of history, nature has been our greatest inspiration, and one of our duties is to help protect and give back to the environment. Through our sales, reforestation projects, and meaningful partnerships, we’ve already planted one million trees in all Brazilian biomes, and it’s just one more step to becoming a more sustainable company for the people and the planet. 

Section iconCompany Overview

Headquarters
BR
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
1997
Employees
1001-5000

Section iconFunding & Financials

  • $100M$1B

    FARM Rio's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $100M$1B

    FARM Rio's revenue is in the range of $100M$1B

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