Rebranded for expansion ServiceMagic rebranded to HomeAdvisor with new products, presenting an opportunity to reach out to existing and new customers with innovative solutions.

Recent TV campaign launched HomeAdvisor launched a significant TV campaign, indicating increased brand visibility that could be leveraged to attract more leads and generate sales opportunities.

Acquisition by IAC ServiceMagic was acquired by IAC, a move that signifies growth potential and investment in the company, offering a chance to tap into the resources of a larger parent organization.

Financially stable revenue range With a revenue range of $100M - 1B, HomeAdvisor demonstrates financial stability which can instill confidence in potential clients and partners, opening doors for fruitful collaborations.

Competitive landscape analysis An overview of similar companies like Thumbtack, Houzz, and Yelp with comparable revenue and employee size can provide insights into market positioning and identify key players for strategic partnerships and competitive differentiation.