Strategic Partnership Expansion MapQuest recently partnered with HERE Technologies, a top data and geospatial technology provider. Leveraging this partnership can open doors for cross-selling opportunities by combining MapQuest's navigation solutions with HERE's mapping technologies.

Competitor Insight Google, a direct competitor to MapQuest, has been identified as a key player in the mapping space. By analyzing Google's strategies and offerings, MapQuest can tailor its sales pitch to showcase unique features and capabilities that differentiate it in the market.

Acquisition History MapQuest has changed ownership several times, most recently being acquired by System1. This transition presents a chance for sales development representatives to initiate conversations with existing and potential customers to reaffirm commitment and introduce new offerings under the new ownership.

Innovative Product Development MapQuest is developing a GPS-oriented gas pricing tool, showing a dedication to enhancing user experience and providing value-added services. Sales representatives can leverage this upcoming tool as a selling point to attract customers looking for innovative solutions in the navigation industry.

Strategic Acquisition Background Verizon's past acquisition of MapQuest through AOL signifies the company's strong market presence and longevity in the industry. Sales professionals can use this historical background to build trust with clients, showcasing MapQuest's resilience and continued growth potential.